As Luck Would Have It / La chispa de la vida

Spain, France / 2011 / 93 min

Synopsis:

Roberto, an unemployed PR man, is turned down by every agency where he applies for work. No one cares now that he created the Coca Cola slogan, “It’s the real thing.” All this changes when he has an accident that leaves him hanging by a thread between life and death. Roberto decides to exploit his PR experience to turn the situation into a media event. He hires an agent and simply orders him to sell exclusive coverage to the television networks so that his family is set up for the rest of their lives. Will Roberto be saved? Or will he forfeit his life for money?

Director:  Alex de la Iglesia

was born in 1965. Studied at Deusto University. The Day of the Beast won him six Goya Awards, including Best Director. The Oxford Murders was the box office hit in Spain in 2008. His Balada triste de trompeta won Silver Lion in Venice for Best Director.

Cast: José Mota, Salma Hayek, Fernando Tejero, Manuel Tallafé, Juan Luís Galiardo, Antonio Garrido

Producer: Ximo Pérez, Andrés Vicente Gómez

Writers: Randy Feldman

DOP: Kiko de la Rica

Editor: Pablo Blanco

Music by: Joan Valent

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